Alpe d'Huez is more than a climb in Le Tour. Helicopters, police escorts, blue smoke, screaming face-painters and a crowd of 300,000 cycling fans guarantee that every visit to this legendary summit will be crowned forever in glory. It's this unmistakable marriage of history, spectacle, colossal effort, sportsmanship and beauty that is woven into every Alpe d'Huez frame we make. To ride the new TIME Alpe d'Huez disc is to enjoy something that eludes description, that can't be duplicated by any other bike. This is the Ultimate Road Bike.